“We are delighted to join hands with a dynamic brand that is cloud-born and understands the pulse of the media SaaS business very well. Amagi accurately gauged the direction of the industry transition almost a decade ago and successfully took to market pioneering cloud solutions to meet evolving media requirements,” noted Nishant Rao, founding partner at Avataar Ventures. The company, which counts among its international clients Vice Media and. television broadcasters as well as digital OTT channels.
launch, making the company’s CloudPort platform available immediately to U.S.
NEW YORK Cloud-based channel playout specialist Amagi today announced its U.S. “Media companies are striving hard to maximise revenues and stay profitable amidst shifting consumer preferences. Amagi to Offer CloudPort Playout Solution in U.S. “We are incredibly positive about Amagi’s potential to grow further and consolidate its leadership position as the de facto SaaS solution for media creation, delivery and monetisation.” Amagi’s market-leading cloud-based technology is enabling content owners - big and small - to reach wider audiences, deliver personalised content, attract advertisers, and reduce cost of operations,” said Accel partner Shekhar Kirani commenting on the funding. “The global media and entertainment industry is poised for unprecedented growth. This will further nurture an entrepreneurial spirit in our employees, which is critical to building and embracing new technologies to solve complex business challenges.” “Their deep understanding of B2B SaaS models will help us enhance value for our customers and partners. “Amagi will immensely benefit from the collective experience of Accel, Avataar, Norwest, and Premji Invest in rapidly scaling our business and expanding our global footprint,” remarked co-founder and CEO.
#AMAGI CHANNEL PLAYOUT TV#
In addition, it has developed technical integration with ad-supported platforms such as The Roku Channel, Samsung TV Plus, Pluto TV, Plex, Redbox, STIRR, VIZIO, Xumo, VICE TV and other leading OTT platforms for content owners in the US, LATAM, Europe, and Asia. With over 800 channels on its platform, including playout and redundancies, Amagi claims to have one of the largest cloud deployment partners in the world, with distribution in 40 countries across cable, connected TV, and OTT. It added that that partnership with investors would provide media companies with necessary agility and efficiency to succeed in the traditional broadcast and the evolving OTT and streaming TV universe. The company says that the investment will go towards accelerating cloud-led innovations for cloud-based video content creation, distribution, and monetisation market which it valued at $50 billion.